Role Description

The role is within the Deutsche Bank Private Bank, Global Marketing team. As a member of the team, you will work closely with content, web design, analytics, regional marketing leads and external agencies to improve the organic visibility and discoverability of our global and regional websites.

As an SEO Manager, you will support the global head of SEO in strengthening traditional SEO performance while helping to develop the site for AI-led search experiences, including AI Overviews, answer engines and generative search platforms. You will ensure online content is structured, optimised and measured in a way that improves organic reach, search relevance, AI visibility and user engagement across articles, landing pages, metadata, images and video content.

What we’ll offer you

As part of our flexible scheme, here are just some of the benefits that you’ll enjoy,

Best in class leave policy.
Gender neutral parental leaves
100% reimbursement under childcare assistance benefit (gender neutral)
Sponsorship for Industry relevant certifications and education
Employee Assistance Program for you and your family members
Comprehensive Hospitalization Insurance for you and your dependents
Accident and Term life Insurance
Complementary Health screening for 35 yrs. and above

Your key responsibilities

Manage SEO and AI search optimization for a global website (db.wealth.com)
Optimise existing and new page content within Adobe Experience Manager using SEO, AEO and AI search best practices
Manage SEO and AI visibility audits set by the global head of SEO to identify opportunities to improve website content performance
Collaborate with regional SEO leads to ensure alignment with global SEO, content governance and AI optimization priorities
Implement and maintain SEO schema and structured data through Adobe Experience Manager to support search engines and AI-led discovery
Coordinate with the development team to implement technical SEO, schema and AI optimization recommendations
Monitor and resolve issues such as broken links, temporary redirects, crawlability barriers and indexation risks
Optimise metadata, headings, page summaries, image/video descriptions and answer-led content using keyword, intent and entity analysis
Create SEO and AI search performance reports covering organic traffic, keyword rankings, AI referrals, search visibility and other relevant KPIs
Support UAT audits to test new functionality across devices and browsers for bugs, UI inconsistencies, accessibility issues and SEO impact
Help improve domain authority, topical authority and AI citation potential through content quality, internal linking and backlink activity

Your skills and experience

3+ years of SEO experience for a global website, with strong understanding of technical, on-page and content-led SEO practices
Experience using Adobe Experience Manager or similar enterprise content management systems
Detailed understanding of SEO content principles, including H tags, URL syntax, keyword analysis, meta descriptions, structured data and answer-led content formats
Able to work independently while collaborating effectively with content, design, development, analytics and regional marketing teams
Detail oriented, with the ability to translate data, search trends and AI visibility insights into clear optimisation actions
Excellent verbal and written communication skills, with strong presentation and organisation skills
Experience in SEMrush, BrightEdge and similar SEO, content intelligence or AI visibility tools
Confidence in liaising across business lines, regions and time zones
Experience in a regulated sector such as financial services or healthcare is preferred
Exposure to AI search optimisation, AEO or GEO
Knowledge of Google Search Console, GA4, Google Business Listings and emerging AI search performance indicators
Proven ability to leverage AI tools to enhance productivity, optimise workflows to solve business problems, while applying critical judgment to ensure responsible and ethical use of data and AI outputs.

How we’ll support you

Training and development to help you excel in your career.
Coaching and support from experts in your team.
A culture of continuous learning to aid progression.
A range of flexible benefits that you can tailor to suit your needs.

About us and our teams

Please visit our company website for further information: https://www.db.com/company/company.html

Wir streben eine Unternehmenskultur an, in der wir gemeinsam jeden Tag das Beste geben. Dazu gehören verantwortungsvolles Handeln, wirtschaftliches Denken, Initiative ergreifen und zielgerichtete Zusammenarbeit.

Gemeinsam teilen und feiern wir die Erfolge unserer Mitarbeiter*innen. Gemeinsam sind wir die Deutsche Bank Gruppe.

Wir begrüßen Bewerbungen von allen Menschen und fördern ein positives, faires und integratives Arbeitsumfeld.

Seit über 150 Jahren wird unser Anspruch, die Globale Hausbank für unsere Kunden zu sein, von unseren Mitarbeitern vorangetrieben – in rund 60 Ländern und mit mehr als 150 Nationalitäten. Ihr tiefes Verständnis, ihre Erfahrungen, ihr Fachwissen und ihre Leidenschaft helfen unseren Kunden, sich in einer zunehmend komplexen Welt zurechtzufinden – sei es in unserer Unternehmensbank, unserer Privatkundenbank, unserer Investmentbank oder in unserem Asset Management (DWS). Gemeinsam können wir für unsere Kunden im In- und Ausland Großes bewirken und ihren dauerhaften Erfolg und ihre finanzielle Sicherheit sicherstellen.

Mehr Informationen unter: Deutsche Bank Careers (db.com)

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